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Fraser Privacy Policy

Privacy Policy

Effective Date: June 16, 2025

William A. Fraser Inc. DBA Fraser Advanced Information Systems ("Fraser," "we," "our," or "us") values your privacy. This Privacy Policy outlines how we collect, use and protect your personal information when you interact with our website or services.

Using or accessing our website (https://www.fraser-ais.com) or any corresponding pages from our website is the acknowledgment and assent to the Privacy Policy set forth below. If there is any conflict or discrepancy with this policy, please do not use our website. William A. Fraser Inc. DBA Fraser Advanced Information Systems reserves the right to alter this Privacy Policy at any time by revising or making changes to this message. After such change, any use of our website signifies the recognition and approval of the modified terms and agreements. For a sustainable understanding of our Privacy Policy, please check this post regularly as the terms may have recently changed.

1. Information We Collect

We may collect the following types of personal information: 

  • Name
  • Email address
  • Company Name
  • Phone Number
  • Copier and printer device information (for service and supply purposes)

We collect this information:

  • Directly: when you fill out forms on our website or communicate with us
  • Indirectly: Through tools such as Google Analytics and HubSpot

2. Passive Collection of Usage Information

The servers hosting our website collect general data about the users' websites and the mobile devices and programs from which they access the site. Usage information may include IP address, domain name, referring web page, browser type, mobile device type, device operating system, device settings, device identifiers and information about how a user utilizes their device (such as the length of time spent, the pages accessed while visiting the site and links or ads clicked). Usage information does not, in and of itself, identify a user personally. However, we may link it to the personal information of registered users. The usage information is collected and analyzed to help us manage and administer our website, customize and improve our website content and support and improve any promotional endeavors. Usage information may be collected using the following methods:

1) Cookies: A cookie is a small file stored on a user's computer or device by a website and given a unique ID. We may use cookies to monitor site usage patterns, track new visitors to this site and recognize past users to customize and personalize content. If, for any reason, a user refuses to take advantage of cookies, they have the option to not accept them, although this may disable or render unusable some features of the site.

2) Tags: Tags are small graphic images created to enable a third party or us to collect usage information (such as when a user views a web page or email that contains the tag) and monitor user activity. Fraser may permit third parties to place tags on our sites or in emails sent on our behalf for purposes of collecting usage information.

3) Conversion tracking: We may use conversion tracking or other search engine features that permit us to measure the effectiveness of search engine results.

4) Web Analytics: We may use third-party website analytics tools and embedded tags/tracking codes that collect information about visitor traffic on our sites and mobile applications, including Google Analytics. The use of such analytic usage information collected by third parties is governed by the applicable third party's privacy policy.

5) Passive identifiers: The servers hosting our site may generally detect and collect usage information provided by a browser or device such as internet protocol (IP) address, device identifiers and domain name. We may also collect information about a user's location that is provided to us by a mobile device or browser.

3) How We Use Your Information

We use the information we collect to:

  • Provide services, including copier and printer support
  • Send marketing and subscription-based emails (like our email newsletter and blog emails)
  • Improve your experience with our website and communications

You may opt out of marketing emails at any time by using the "unsubscribe" link included in our communications.

4) Data Sharing

We do NOT share your personal information with third parties. The data we collect is used solely for internal purposes to support our customer experience, service delivery and marketing efforts.

5) Cookies and Tracking Technologies

We may use cookies or similar technologies for our website analytics and performance tracking through third-party services, including Google Analytics.

These tools help us understand how visitors interact with our site. You can manage or disable cookies through your browser settings.

6) Your Rights and Choices

  • Email Opt-Out: You can unsubscribe from marketing emails at any time.
  • Data Requests: Users may request the deletion of their personal information by contacting us or unsubscribing via email communications.

7) How We Protect Your Information

We take reasonable and appropriate security measures to protect your data, including:

  • SSL Encryption
  • HTTPS protocol
  • Restricted access to user data

8) Updates to This Policy

This policy may be updated from time to time. If significant changes are made, we will post a revised version on this page with an updated effective date.

9) Contact Us

If you have any questions about this Privacy Policy or how your data is handled, you may contact us at:

Fraser Advanced Information Systems
320 Penn Avenue, West Reading, PA 19611
Phone: 610.378.0101
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